Where Can I Buy a Heart Diamond

Question: I want to buy a heart diamond for an engagement ring. 

The problem is that all the jewelry shops here don't have any for less than $15000. I want to spend about $4000, can push it to maybe $4500. What are my options? I really reelf that I should be able to get something nice for under $5000. I don't have a problem buying things on the internet, but I have never bought a diamond ring before so I am not sure of exactly what to look out for.

 DH

How to find a bargain heart diamond

 Answer: Hi DH,

Heart diamonds have recently started being very popular. And yet the majority of local jewelers often don't stock them. They haven't caught on to the trend yet. It likely has to do with cost, as it's expensive to have a lot of pricy stock which may or may not sell. this is why they usually stick to the traditional round diamonds. But online dealers have managed to provide us with a very large selection, for which we are eternally grateful! When buying a heart diamond some of the same things apply as when buying a classic round brilliant diamond. The less color in the diamond, the higher the price. The better the cut, the higher the price. The less inclusions, the higher the price. So the first question you want to ask is yourself is to find out what your priority is. If size is the only priority then here is a diamond which is being currently held by James Allen: it is 1 carat! And WAY below $4000. Remember you'll need some of that budget for the setting. Shipping is free to anywhere in the world. Even if you have to pay some import tax, it sure won't come to $15000! 

 http://www.jamesallen.com/diamonds/G-SI2-Very-Good-Cut-Heart-Diamond-1509910.asp

There are a couple of things which make me recommend James Allen above all other diamond vendors. First, you get to see an image of the actual diamond you will receive. Not only that but it is beautifully magnified and they photograph it such a way as to not hide anything. That is to say they don't add a bunch of sparkle, by shining bright lights on the diamond as they are photographing it. This is very useful for examining the diamond, even though it doesn't look like as sparkly in the image.